Find X creators for a focused campaign
Discover creators already discussing a specific problem, then compare recent public posts and available performance evidence before outreach.
When to use this guide
For a product launch team building an evidence-based creator shortlist before outreach.
What to prepare
- Campaign topic, target audience, language, and exclusion criteria.
- Recent relevant post queries and any post analytics you are authorized to access.
Outcome
A short creator list with topic fit, source posts, and an explicit reason to include or exclude each person.
Why it matters
Follower count alone does not prove audience fit. Topic-specific posts and comparable performance evidence produce a more defensible shortlist.
Workflow steps
- Define the campaign topic, audience, exclusions, geography, and evidence window.